Vegan PSA - Animal Save Movement 4 pg Fold : 8.5” x 14.66” Mailer : 5”x 7”
Problem:
The target audience is people who respect
animals enough to go vegan/vegetarian. They are all
about wanting an animal's voice to be heard.
Solution:
If people can protest, why not animals fight for their
rights as well?
Color palette:
The colors are from the Animal Save Movement. They
are meant to show that animals are like people too.
Also, the illustrative style I created of the farm animals
is meant to evoke empathy.
Software:
• Photoshop • InDesign • Illustrator
The target audience is people who respect
animals enough to go vegan/vegetarian. They are all
about wanting an animal's voice to be heard.
Solution:
If people can protest, why not animals fight for their
rights as well?
Color palette:
The colors are from the Animal Save Movement. They
are meant to show that animals are like people too.
Also, the illustrative style I created of the farm animals
is meant to evoke empathy.
Software:
• Photoshop • InDesign • Illustrator
Front of brochure
Back of brochure
Postcard for Animal Safe Movement
Clean layout explaining more about why to join the movement
Cover
Back
Inside
