Container Store Campaign

Have you ever wanted to store unordinary items in a container maybe a Santa hat, space suit, or squid games helmet perhaps? Exploring the imagination of what could fit. This project is called the Contain the Un [ordinary] Campaign. This project really brought out my humorous side of myself. Each concept was thought of in a creative yet fun way to make the campaign and products stand out.

Problem:
The Container Store’s brand awareness through multiple ads such as billboards, social media, 1/2 ad, 3 regular page ads, & gorilla marketing.

Solution:
Displayed the companies products through a series of containing unordinary items within their products and showing that not just clothes can fit inside.

Software:
• Photoshop • InDesign • Illustrator

(3) 8.5" x 11" Magazine Ads

BUS STOP : Gorilla Marketing

Social Graphic

Billboard Mockup

Website Mockup

My Process

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